My 30-Day Challenge Success
I have to confess to being an Underachiever. Yeah, I know – you’ve already gathered that from my first post. But that’s not the kind of underachieving I’m talking about. And I don’t want you to think that I’m a total waster!
Now I’m always surprised when I meet people at seminars who haven’t heard of Frank Kern and Ed Dale’s Underachiever system. It’s a well defined process for finding a market, figuring out what that market wants, developing a product and selling it – all with minimum cost and risk.
A couple of years ago, I got sucked into the whole launch process for their Underachiever Mastery course which I duly bought (naturally). Well, it seemed great. I watched all the DVDs and as soon as I had the time I was really going to put it into practice…
So I sat on it for 6 months and did nothing with it.
That was until Ed Dale did the most remarkable thing I’ve ever witnessed in Internet Marketing. He decided to issue a 30-day challenge and teach as many people as possible how to make their first $1 in sales from scratch within 30 days using the Underachiever system. But the most amazing part was that he’d decided to do it for free using podcasts, online training videos and a members forum.
It all happened in July 2005. I think more than 900 people registered for the challenge. There were probably a large proportion of passive observers and many that dropped out. But a huge number stayed with it and continue to do so.
32 people made their dollar in the 30-day challenge. And I was one of them!
That challenge changed my way of thinking in so many ways and I started to believe that it was actually possible for ordinary people like me to make money online. Being a part of it was an emotional roller-coaster ride. Partly because of the amount of time and energy I put into it (and the resulting lack of sleep) but also because of the incredible community of Underachievers (”Undies”) that I became a part of.
I’d always thought of Internet Marketing as being a highly competitive, back-stabbing arena. But the generocity of everyone on the forum has been unbelievable. And I don’t think it would have happened if it hadn’t been for Ed’s huge generocity in the first place. It set the scene.
I’ve certainly done my best to contribute as much as possible. How could I not? I maintain a resource page as a one-stop portal into all the tools needed and places to research markets, etc. It’s really a labour of love. My chance to give something back.
I’d post a link to my resource page here but I really want to reserve it for Undies at the moment. If you register for free (from the Underachiever’s Blog) and visit the forum, you’ll find it soon enough.
And now is a great time to join because it’s all happening again. The 30-Day Challenge II starts in just a couple of weeks (July 2006). Be prepared for one hell of a ride and I’ll see you on the forum!